BigCommerce To Ometria CRM API Integration

API Integration with two way sync from BigCommerce ecommerce store to Ometria CRM

BigCommerce to CRM API Integration

We developed a middleware API for JAC Vapour to connect their BigCommerce website to Ometria CRM (AI-powered customer insight and cross-channel marketing)
The API development included:
  • Using BigCommerce’s API suite (Catalog, Customers & Order API’s)
  • Store data connects to Ometria’s data API, utilising the push API to pass:
    • Contact – New & Updates
    • Orders – New & Updates
    • Products – Full Refresh & Updates
  • We also use Ometria’s ‘Fetch list of Profiles’ to intermittently retrieve profile updates (unsubscribes/profiles changes) to update BigCommerce.
  • Historical data has been pulled first in bulk. (using a staging Ometria account to test, then moved to live Ometria account)
  • Implemented the Ometria javascript interaction tracking API to track page views and interaction events.
With over half a million orders to transfer from BigCommerce to Ometria it was a huge volume of data that took 7 days to process!

Project info

  • BigCommerce to Ometria CRM API Integration
  • big commerce api integration

Badger Office Supplies - Karl

Badger Office Supplies

Ecommerce website selling ink and toner cartridges.

Impact Technology worked very closely with us throughout the planning process of a new retail website, offering expert advice and opening our eyes to new technology and various digital marketing options.  Andy and Jo kept in regular contact throughout the development stage by providing updates, recommendations and generally being a cut above other web developers that we have worked with in the past. 

Since the launch of our website, Impact Technology have developed a range of bespoke features that have allowed us to control our catalogue of products more effectively, measure the behavior of visitors in more detail and enabling us to implement new features as and when they are released by the OScommerce community.  Impact Technology have been, and continue to be, an absolute joy to work with.

Kal Kitchen, Sales Director