In an industry where staff are primarily freelancers and by the very nature of the job unable to take calls during work time, it can be difficult to locate and pull together an experienced team for a new project. Availability TV launched to offer high visibility and access to the key players out there looking for experienced freelancers. The online portal offers Directors/Producers a subscribscription service to find freelance staff such as sound men, runners etc, see when they're available, contact them 24/7 and book their services at the touch of a button. Employers can even read reviews of prospective freelancers and access their CV's online to ensure they're contacting the best person for their job.
Once a Director/Producer has pulled together their preferred team, they can bulk email/sms the team to offer their proposition and salary etc and the system collates the yes/no/maybe answers from candidates in both email and sms format and if appropriate blocks out the time in the candidates calendars so as to avoid double bookings.